Hints & tips when renting/buying emails addresses

It's not always easy to grow your email list naturally and so, at some point, you may look to purchase some email addresses. However, there are some companies that provide non-legit email addresses that could deem you as a potential spammer and cause harmful damage to your brand. A few checks and questions to the supplier of the email addresses can help you to select a quality email list and protect your brand, therefore, eShoutz have provided a few hints & tips to help you.

1. Ask for references from the supplier's existing clients and check the supplier's website for client testimonials

2. Ask for a sample of the data you are going buy and check for generic email addresses, such as info@, sales@. Good quality lists will include few generic email addresses

3. Consider the age of the list; the older the list the less likely that the contacts will respond positively to your marketing messages but also if this list is too young this may point to a non-legit company as their websites only tend to operate for a short period

4. Check that the contacts have opted-in to receive third party email marketing

5. Check the list provider's company name online for complaints; this is likely to highlight non-legit companies and the names they have operated under

6. Ask the seller who will undertake the delivery of your email campaign; most reputable companies prefer to do this themselves in order to protect their list

7. Ask what other information was collected alongside the email addresses; this may help you to target your email campaign so that you can receive a better response from the list

8. If the price seems to good to be true then it probably is; this is one area where it is worth spending a little bit more to get good quality email addresses

For more tips on email marketing visit the eShoutz website.